Logo

PRIMARY LOGO The primary logo option includes a square version of the logo in black and blue.

SECONDARY LOGO The primary logo is always preferred, but two secondary horizontal logo options are available for use when it better accommodates the space.

Black and reversed logo versions are available in the logo kit download here.

Colors

Any colors used in NBWU communications should incorporate these exact color builds for consistency.

PMS and CMYK breakdowns are for printed communications while the RGB and HEX colors are for digital communications.

Black should be the primary color used. Light gray and NBWU blue should be used in small touches.

Black
100% Black
C0 M0 Y0 K100
R0 G0 B0
HEX #000000

Light Gray
5% Black
C0 M0 Y0 K5
R242 G242 B242
HEX #F2F2F2

NBWU Blue
PMS Reflux Blue
C95 M88 Y0 K0
R0 G0 B196
HEX #0000C4

Font

The headline font for NBWU is Libre Franklin.
Libre Franklin is a google font and available here

Franklin Gothic should be used for body copy and may be used for print or digital communications when Libre Franklin is not available.

Headlines: Libre Franklin

ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz 0123456789

Body Copy: Franklin Gothic
ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz 0123456789

Backgrounds

Backgrounds are available for use on the NBWU website and other communications.

To recreate backgrounds use white or 5% black fields set at a 45 degree angle.